Last updated on: 4 January 2006

Advertise adult sites on your pages and they will pay you! Read the full how-to-do-it guide below the listings.

Most of the companies listed here have made me good money. One or two may be new and 'on trial'. Check back for regular updates.

ADULT MEMBERSHIP SITES

TopBucks: a range of rather nice gay and straight sites and products to promote.

NastyDollars: great selection of websites for you to promote. Including BoysFirstTime (gay). Plus quality free content to use and excellent auto gallery maker.

ADULT MOVIES

AEBN: add video on demand streaming videos to your website and get 20% commission on what your users spend, forever!

ADULT STORES

SexToySex: adult sex toys. You get 25% including shipping. Very customisable: put their products on your pages, link to their store, or build your own.

WEB HOSTING FOR ADULT SITES

ProTGP - hosts for me here at GarySevenUK.com since May 2003. The best adult hosting I have found so far and I seriously recommend them to you. Inexpensive, a great set of features and extremely fast support if there is ever a problem or question. Starting at just $7 per month and tremendous value for money.

ADULT VERIFICATION SERVICES (AVS)

Prevent under 18s from accessing adult content and make some Dollars for yourself by selling IDs:

Exclusively gay:
Mancheck
GlobalMalePass
United Gay Adult Sites
GayPassport

HOW-TO-DO-IT GUIDE

INTRO
If you have a website, why not make some money by promoting some 'sponsors'? In other words, advertise other sites and they will pay you when someone signs up for their service or places an order for their products.

In some cases you can earn $35 on a sign-up for an adult membership site, 20% on sales of sex toys or DVDs or $1 when a person signs up for an e-mail newsletter. Memberships may 'recur' in which case you get paid every month until the person cancels. This can build quite nicely into a regular monthly cheque.

ADULT OR NON-ADULT?
There are adult and non-adult (mainstream) sponsors. But bear in mind that not all web hosts are happy with adult content, so check this out with your hosting company first. Also, most mainstream sponsors don't want to appear on the same site as adult content or ads. So it's best to promote only adult OR only non-adult.

Adult sponsors are more profitable than mainstream and they pay a lot more (up to 100%). Some mainstream stores only pay 2%!

How can a sponsor pay you 100% of the sign up you may ask. The answer is they make their money by hopefully selling further products to the customer.

CHOOSING SPONSORS
Often other webmasters will recommend good sponsors to you. Sometimes they do this out of kindness. Other times because the sponsor operates a 'two tier' system, so the webmaster receives a small percentage on the sales of anyone whom they recommend (the amount you may from sales is not reduced by this).

Bear in mind that sponsors that work for one person are not guaranteed to work for someone else. It depends on many factors.

SIGNING UP & LINKING
You just follow the link to the sponsors site, complete the form and you are ready to go! You'll be given a username and password. This lets you log into the 'webmaster lounge' admin area on the sponsor's site, where you'll find the links and banners to add to your pages.

MONEY MAKING
How much can you expect to make? The first thing to say is it isn't as easy as it looks and sounds!

You need to learn how to build pages, how to promote them (by swapping links and getting listed on search engines) and how to sell effectively. The adult webmaster message boards and resource sites are good places to start learning.

Once you're acquired some knowledge, the income will slowly start to come in. You will not become a millionaire overnight and it may be a year of very hard work before you can give up your 'day job'.

RATIOS
Webmasters talk of a 'click through ratio'. This is the number of people who click on an ad and the number who then buy. A very good click-through ratio would be 1:50. Fifty people click through on an ad and one buys... A good ratio would be 1:350 and a very bad one would be 1:2000! Of course it also depends on how much the sale is... A ratio of 1:350 earning $35 a time is better than 1:50 earning $1 a time.

It also depends on where the people are coming from. Traffic from search engines is good and tends to buy. Traffic from other sources (such as thumbnail gallery posts) 'converts' into sales less often.

How many of the people who come to your site will click on an ad? It depends on how you present the ads and how interesting they seem. If you're lucky, one in ten of your visitors may click on a sponsor. If your ratio averages at 1:350, that means you get about one sale for every 3500 visits. Depending on how you present your ads, some people may click on several sponsors.

Just occasionally, something works incredibly well. For a short period one video store converted to sales for me at 1:10, with one in ten of all visitors to my site clicking on the ad. So, one out of every one hundred visitors to my site was buying from the store. But that's almost unheard of and, unfortunately, videos don't sell that well anymore!

This is something else to bear in mind. Something that sells this month, may not work next month. A page design that sells this year, may not next year. Everything changes all the time and so must your site.

MAKING IT WORK
The trick is to choose sponsors that match the content of your website. If you have a site about gay porn movies, choose a streaming video sponsor or DVD store. If your site has galleries of Asian men, choose an Asian sponsor. The skill is in making the most of your 'traffic' and directing it to where it will do you most good.

The days of just sticking up a standard banner are over. Surfers ignore them and a well-written line of text usually works better. There are pop-up ads and other such tricks. These work on some sites but may annoy your visitors. It depends whether you want them to come back to your site!

TRAFFIC
The visitors to your site are your 'traffic'. There is good quality and bad quality traffic and this will also affect your ratios. If a person finds your site through a search engine, having looked for 'military', and they see it has a military theme and you have military-type sponsors, then you are more likely to get sales with that sponsor. However, if you trick people into coming to your site by promising something that your site and sponsors don't offer, your ratios will be poor.

SHAVING AND OTHER TRICKS
Some sponsors 'shave' sales. This means they only credit you with maybe four out of five sales or worse. This is dishonest but all you can do is see who makes you the most money and talk with other webmasters about their good and bad experiences.

If sponsor 'A' makes you $350 on 3000 clicks and sponsor 'B' makes just $100 on 3000, then it is clear who is best for you, regardless of who is or isn't shaving.

If you've sent 1500 clicks to a sponsor and had no sales, it's probably time to try someone else. As you get more experience, you'll begin to get a 'feel' for how a particular sponsor should 'convert' and which methods of presentation work best on your site.

Many webmasters put up links and leave them. In my opinion this is a mistake, as it rewards the cheating or lazy sponsor (he continues to get your traffic whether or not he produces sales). A proactive approach is better: take down links that don't convert into sales. This helps keep sponsors competitive.

Something else to watch out for is the sponsor who has a other sponsors on his site. For instance, you send someone to a DVD store and on the front page, alongside their DVDs, they have a link to the 'SomeHotPorn.com' members site. They get $35 per sign-up if the person you've sent signs up for that (instead of buying a DVD) and you get nothing!

This is a conflict of interest. A sponsor's top priority should be to sell his own product and make you money. If the person you have sent doesn't like your sponsor, they may click back to your site. But they are less likely to do that with a selection of other hot places to go to!

These other links may be in direct competition with the sponsors on your own pages or may even be the SAME sponsors that you are promoting! Your traffic is valuable, so be careful where you send it and look out for places where it might disappear off over the horizon without doing you any good.

GETTING PAID
It's rare for an adult sponsor not to pay on time. News of bad sponsors spreads like wildfire among the adult webmaster community!

So most pay like clockwork every two or four weeks. Large amounts can be wired, but most webmasters receive payment as a cheque through the post.

There may be a minimum amount you must earn before you receive a cheque (often $50). If you are outside the USA your bank will charge (perhaps $10) to convert the money from US Dollars to your local currency. So it may be worth setting your minimum to $100. Often you can do this in your personal settings in the webmaster admin section on the sponsor's site. Or you may have to e-mail them.

I've had a problem with one or two sponsors repeatedly sending out tiny cheques (eg. $10) despite them promising to pay $50 minimum. This may be deliberate, and a way of 'not paying' foreign webmasters, as it isn't worth converting such small cheques. Think how much the company saves by sending out fifty $10 cheques! However, the majority of sponsors are great and very helpful.

Seeing a fat cheque waiting on your doormat is one of the joys of being a webmaster!

WHAT KIND OF SITE?
There are many different kinds of adult site. From personal pages such as mine, to free or age verification protected galleries and Thumbnail Gallery Posts (TGPs).

I repeat, things change all the time. Whereas it was possible to make $400 a month from having one AVS site back in 1998. That doesn't happen anymore and the general feeling is that AVS is on the way out following recent chages by VISA.

STOLEN IMAGES
Do not steal images from other sites and put them up on yours.

In September 2004, a US judge awarded damages of $418,500 to the gay company Titan Media after a webmaster published their images illegally.

According to a press release from the company, the award amounted to $1,500 for each of 279 photographs that were illegally published.

You can produce your own content or you can buy it from companies such as Ounique.

LOTS TO LEARN

There is a lot to learn about running a website: design, page building, how to sell, how to avoid big hosting costs. Plus issues to consider, such as how to avoid getting yourself into trouble with the law or copyright.

Luckily there are many resources on the web and some friendly message boards where people will help you out with helpful advice.

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GETTING IN TOUCH

Full details on my contact page.